Become a Bicycle Centre

Become a Bicycle Centre Partner

If you're passionate about cycling and ready to run your own business, joining the Bicycle Centre network could be the right move. We’re one of Australia’s fastest-growing bike store groups, with locations across the country and a reputation for quality, service, and trusted brands.

Why Join Bicycle Centre?

Our stores are typically 200–300 square metres, designed to showcase a full range of bikes, e-bikes, kids bikes, helmets, accessories, and cycling apparel. With a clean, well-organised layout, each store offers a retail experience that riders genuinely enjoy.

As a Bicycle Centre partner, you’ll be part of a community of independent store owners who share your drive to succeed. You’ll have access to:

• Broad product ranges and supplier deals
• Digital marketing support 
• National brand recognition and customer loyalty

We stock leading brands like MERIDA, Cube, BMC, Silverback, and more - giving you access to products that cyclists actively search for and trust.

You don’t need retail experience to get started. What matters most is your commitment to the cycling lifestyle and your willingness to build something great.

Ready to Ride With Us?

If you're interested in opening a Bicycle Centre store or converting your existing shop, we’d love to hear from you. Let’s talk about how we can grow together.

For further information on Bicycle Centre Partnership opportunities, Please email us at: bicyclecentre@pedalgroup.com